My personal thoughts on Keyword Discovery, SEO, SEM, Link Building, Reputation Management, Local Marketing, Blogging, Social Media, Landing Page Optimization, Design and Development from me, Jenny Stradling - Managing Partner of EminentSEO.com. I am going on 7 years of online marketing experience with 1,000's of clients and various types of websites. My goal is to help the "newbies" any way I can, and still produce thoughtful content for the serious SEO.
Friday, June 4, 2010
Follow Up Post: Dear Spammers
Don't worry, I'm aware that probably no one is reading this in the first place, so I'm not completely oblivious to the fact that the real reason no one has submitted a legitimate post is more likely because NO ONE is reading my blog.... but still.... I had an idea.
Today I created a new blog called: Comment Love
So, dear Spammers, if you are reading this, please feel free to Blog Spam away.... Just click here:
Bring on the Comment Spam!
As for the rest of you, you might find this little experiment interesting. Why not help me out by leaving a totally mindless comment (on my Comment Love blog) with a link back to yourself.... you might even get a good link out of it! :-)
Thursday, June 3, 2010
SEO Definition of the Day: URL Canonicalization
Question: What is URL canonicalization or a canonical URL?
Answer: Canonicalization is the strange word Google uses to describe the process of picking the best URL when they see more than one choice (example below). According to Matt Cutts it usually refers to the URL choices of the home page. For example, although a lot of people would consider these the same URL`s:
- www.example.com
- example.com/
- www.example.com/index.html
- example.com/home.asp
…they are all technically different URL`s (intended to all point to the HP). Because they are unique, a web server can return different content, images, etc for all the URL`s above. When Google "canonicalizes" a URL, they go through the process of picking one URL, generally the one that makes the most sense for the site.
To help Google pick the one you want, decide on the best suited URL for internal linking and use that format consistently throughout the site. Beyond consistency in the internal linking structure, you should also do a permanent 301 redirect from any other formats to the desired URL. Doing this helps Google better understand which URL you prefer to be canonical.
Tuesday, June 1, 2010
Dear Spammers
If any of you have something REAL to say on the subjects of:
Online Marketing
SEO (Search Engine Optimization)
SEM (Search Engine Marketing)
Social Media
Link Building
Blogging
PPC (Pay Per Click)
LPO (Landing Page Optimization)
Web Design
or anything else you think would be useful to readers of this blog.... send it to: dayofjen@hotmail.com
Let me know that you would like me to publish your comments as a guest blogger and what KW`s you`d like me to link out to and where. If what you send is worth publishing, I`d be happy to link to you!
P.S. This goes for anyone reading this - not just the spammers :-)
Come on writers, show me what ya got ;-)