Thursday, January 28, 2010

Top Video Sites for Businesses

If you have a video, what are you doing with it??

Get yourself into as many of the top 50 video sites as you can:

According to:  http://www.fridaytrafficreport.com/list-of-29-free-video-sharing-sites/

Here`s a few you should check out:
Video Sharing Site Page Rank
Google Video 9
BrightCove 8
PhotoBucket 8
YouTube 8
DailyMotion 7
iFilm 7
Myspace 7
Vimeo 7
BuzzNet 6
Flixya 6
GoFish 6
Kwego 6
Lulu 6
MyHeavy 6
PutFile 6
StupidVideos 6
Vmix 6
ZippyVideos 6
CastPost 5
Dotv 5
Famster 5
MeraVideo 5
Porkolt 5
VideoWebTown 5
Vidmax 4


I personally recommend:


YouTube
Google Video
Yahoo Video
MSN Video
MySpace Videos
MetaCafe
Break.com
AOL Media
Daily Motion
Veoh
i2tv.tv
Blip.tv
Revver.com
Blinkx
Imeem
PutFile
Heavy.com
Eyespot
MotionBox
JumpCut


Do yourself a favor and think about your Title, Description and Tags. Each one is an opportunity to not only capture an audience, but drop keywords and links! Simply write about your favorite keywords, the ones you want to come up in Google for! This is a free and easy way to optimize your videos and ensure that you get the kind of traffic that converts! Always include a call to action....

Promote! Yes, you can build links to a video! Yes you can get your friends and family to comment, review, view, subscribe! I`m just sayin...

The more activity on your video, the more of an authority it becomes to Google.

In a Nutshell:

My Business SEO tip of the day:

Get a video, submit it to every video site you can, optimize it and help make it popular! Think about your audience and base your video from that!

Tuesday, January 19, 2010

Spammers

So some terrible Chinese spammers left a comment on my blog - all in Chinese. So, Google placed Chinese Ads in my GoogleAds on my HP, here.... I guess they think the Chinese that my spam commenter garbled into at lest 20 different hyperlinks, was more relevant to my users than the subjects in my actual blog content! Haha.... Oh Google, you don`t know me or my user at all! Who is trying to make money here?

Would you pay someone to place comment links on blogs for you, knowing that they are probably 95% not relevant and so spammy looking that they would likely get deleted?

Would the owner of the site the paid Google ads are linking to (in Chinese) really want their "paid clicks" to end up on a page where the only person who would even click on them is probably just a Chinese link spammer?

I mean, really! Who is managing this stuff?

Or is the web just going to hell?

Saturday, January 2, 2010

SEO 101:

  • Pick your keywords (if you don`t know how to do this, hire a pro - trust me, it`s worth it).
  • Make your top keyword your first Title Tag, Meta tags, Content and even your URL where possible.
  • Make your site ALL ABOUT your keywords - this is all Google knows about you.
  • Content is KING! Write, write, write!
  • Don`t over stuff.... that is so 1990... now only spammers do that!
  • Update your site frequently. If your site becomes stagnate, what reason do you give Google - or your readers/customers - to keep coming back? GIVE THEM A REASON AND THEY WILL!
  • Focus on what sets you part from your competition! Why should I buy from you instead of the other 1 billion results Google, Yahoo and Bing returned?
  • Consider descriptions your 2 sec. opportunity to catch your next client... Quick, you have 2 sec. what makes you so special? (Price, timely deliver, 100% money back guarantee, custom solutions, specialized counseling, insider info, legitimacy - think BBB, certifications, etc.)
Now, take a look at your site. Make sure your site set up to please your client first, the search engine second!

Now, go get some links! You need lots of links, from different places. You need relevant links, quality, volume, variety.. but you need links! If you have a site and it`s not ranking, it`s because your competition has more links than you! It`s really is simple as that!

Nutshell: GOOGLE want 2 things: Content and (you guessed it) LINKS!

P.S. If you have no idea what I`m talking about - hire a professional! Be good at your business, let us be good at ours :-)

Thursday, December 31, 2009

Google PR Update Time..... AGAIN!

Since my last post was about a Google PR Toolbar update, I`ll keep this short and sweet... (well, as sweet as I can, this is Google after all)...

This update came as a bit of a surprise to me as we just had one around the end of Oct./early Nov. so I wasn`t expecting another until the end of Jan. however, as I`ve mentioned previously, Google seems to be less consistent than they used to be, they like to keep us SEO`s and webmasters on our toes. 

If you have not checked your PR yet, you might want too. Many of the sites I have been working on have increased in PR! Thanks for the New Years Eve gift Google.... I hope the rest of you experience an increased PR. If not, don`t worry, as I said in my last post, Toolbar PR is NOT a direct reflection of your organic placement in the SERP`s, so don`t get too worked up about it. Just keep getting quality links and adding fresh content and maybe you`ll increase your PR on the next update.

Happy New Years.... wishing you and your business a prosperous 2010!

Friday, October 30, 2009

Google PR Update Time!

Hello SEO Friends!

It appears to be that time again! Google is updating their PR toolbar. Expect to see fluctuations (no freaking out if your PR goes down during this time) and inconsistencies for a few more days at least... sometimes it takes weeks or even months before the "dust" settles.

If you`ve been building a heavy amount of links, you might see an increase in PR.... but if your PR doesn`t change, I wouldn`t worry too much, Google toolbar PR and organic placement in the SERPs (Search Engine Result Pages) are two different things. If your PR is average, but you have good organic placement for your target keywords, who cares what the PR is?

Now I realize if you are trying to sell links on your site, or you are an SEO company or other high profile business that needs to display higher PR for the site user, that`s one thing... but otherwise I wouldn`t worry too much about the toolbar PR and keep focusing on building quality links and adding more content to your site.

P.S. A site DOES NOT have to have Toolbar PR in order to pass value. If you want to know if a site pass value to you by linking to you, check the cache. If they seem to be caching and the site is clean (think not too many OB links, no "bad neighborhood" links or other spammy elements) then it still had the ability to pass value.  Remember, Google likes to show us one thing and do another.... so if you think that the toolbar PR is a good way to value a site, think again...

Wednesday, September 30, 2009

SEO Tip of the Day

Okay, okay.... I`m terrible about updating my poor, neglected SEO blog, I know.... several people are wondering why it`s been so long. To be honest, I changed jobs, I`m a single mom, working from home and I spend all my free time on Social Media sites :-)

I started writing a Twitter Tips blog, which I will publish soon, but until then, here`s a fun little Google tip:

When trying to determine the level of difficulty for a new keyword, there are a few fun tricks in Google.

In a Google search, type in:

allintitle:"your keyword here"

Notice the words "all" "in" and "title" include NO spaces
Always use a : at the end
Put your keyword in "quotes" for exact data
Never put a space between the : and the keyword

Your results will reflect the amount of sites competing for the same keyword in their title tag.


I think this is one of the most accurate ways to determine how many sites are actually competing for that term. Of course if you are looking up a large amount of keywords, it`s best to use a tool that will allow you to plug in multiple keywords at the same time, but if you`re looking for a quick number, this is a great trick.

You can also use the same technique for anchor text competition:

allinanchor:"your keyword here"

So, there you have it! Have fun Googlers :-)

Wednesday, July 29, 2009

SEO tip of the day: Using Secondary Keywords to support a Root Term

My SEO tip of the day:

If you want to rank for tough keywords, use secondary supporting terms that include the root term.

Example:

Let’s say I want to rank for “Shoes”. Unless I have a huge budget for links (and even then it`s going to be tough to outrank branded, authority sites with age and 1,000`s of indexed links) it`s better I select similar secondary phrases. So, rather than targeting “Shoes”, I should target niche phrases that: 1 – would be good for conversions 2 – still have a decent search volume but 3 – have a much lower level of competing sites.

Let`s say I decide “discount shoes” would be a niche for my market. It`s still a high searched term, but not nearly as competitive as “shoes” alone. I should than support my choice by optimizing my “discount shoes” landing page with 5-10 supporting keywords that include “discount shoes”, such as:

womens discount shoes
converse discount shoes
mephisto discount shoes
born discount shoes
skechers discount shoes

And, when deploying a link building campaign to rank my “discount shoes” page, I will randomize my link text with one of the above selections or “discount shoes” specially. This not only ensures my link efforts appear more natural to the search engines, but helps my site rank for these secondary terms that also bring in a decent amount of search volume. It may take a while (depending on my budget, current trust with the search engines, what my competition is doing, etc) to rank for “discount shoes”, but by selecting less competitive, longer tail keyword phrases, I am increasing my visibility and rankings for niche terms that are likely to be better for conversions and help me see a quicker ROI.

In a nutshell: If you want to rank for a competitive term and you are just getting started, it`s best to target similar secondary phrases instead. You will be supporting your ultimate, long term goal, but will achieve much quicker results, for a lot less money and effort!